This Cleavers Logo Scares Me

Just in time for Halloween, here's the somewhat disturbing logo for the new local restaurant "Cleavers."

I see what they're trying to do there with the "V," but the giant sinister cleavers combined with the black and red color scheme... it just seems like it would work better as a logo for a new slasher movie rather than a deli restaurant. Not a fan of the weird kerning on the "E R S" either. I guess they had to do that to center the "V."

Scary logo aside, they do make some great sandwiches.