A Slight Improvement

Last year I blogged about this classy and tasteful poster for the 21 Jump Street movie. The poster that at long last brought the B.J. joke to the nation's movie lobbies for the whole family to see.

Last week I was in the video store (yes, I still go to the video store. None of this Commie downloading or streaming for me! You'll have to pry my DVDs from my cold, dead hands!) and saw the 21 Jump Street DVD:

In addition to changing the cover art, I see they've now updated the tag line to a somewhat more tasteful PG-13 instead of the original hard-R.

Baby steps I guess.

Stay Classy, Columbia Pictures

Like the majority of Americans I did my patriotic duty this past weekend and went to see The Hunger Games. While I was waiting around in the lobby I noticed this poster for the 21 Jump Street remake.

Take a close look at the tag line up at the top of the poster. Cheezus, are you kidding me? That's considered an acceptable slogan these days? Right out in public for Little Cindy, Aunt Martha and Sister Mary Catherine to see? Just because the movie's rated R doesn't mean the poster should be as well. Congratulations, Columbia Pictures. You just brought the B.J. joke to the nation's theater lobbies.

We're very near the end of civilization...