Thursday, November 19, 2009

Moonmen Drink Mix: Robot Rowanberry

Another in the Moonmen Drink Mix product lineup.

As I mentioned before, the company that made Moonmen Drink Mix didn't like to play it safe with every day flavors, and prided itself on more exotic entries. Like Murray Jooceman, creator of Moonmen in the 1960s once said, "Any idiot can make a raspberry flavored drink mix, but it takes real vision to create a rowanberry drink!"

Perhaps it was the off-the-wall flavors that eventually led to the product's downfall.

I drew the alien and the Moonmen logo with the pen tool in InDesign. The logo is hand-lettered, but based loosely on a real font. I added the symbol in the middle because nothing says 1960s space age like an atom. Then I imported those elements into Photoshop, where the rest of the text, the packet and shading were done.

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