For some reason I can never remember the name of the Joe's Crab Shack restaurant chain (except just now) and I invariably end up calling it "Crabby Joe's," as in, "Hey, let's go eat at Crabby Joe's." I've managed to live a full and rewarding life despite this, mostly because there's no Joe's Crab Shack in my city anyway and I only eat there about once every five years.
Besides, I think Crabby Joe's is a catchier name than Joe's Crab Shack, so I humbly offer this character logo to the chain as an enticement to change their name.
Drawn in Photoshop on the graphic tablet.
Joe started out as an actual finished pencil drawing rather than a quick sketch. I wanted to add some color though so I redrew him.